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The Ask

Baystats is a new job search site that aims to become the preeminent new recruitment channel in the United Kingdom. The company approached Eroe Consulting to develop a new platform that would efficiently connect potential job candidates with recruiting businesses.

Having tested existing recruitment portals and becoming frustrated with the experience, we identified various shortcomings in the present market and mapped out a new platform that would be defined by the following:

  • Validated opportunities
  • Automatic screening
  • Diary management
  • Regulated online processes and procedures

With the client needs properly established, we embarked on a journey to redefine the recruitment space.

Keeping your eye on the ball

Through our market research, it became apparent that the big players in the recruitment market have lost focus. Their fear of other social networks has led them to introduce changes to their platforms that divert the user’s attention and, as a result, have decreased employment rates through their platforms to an unprecedented low.

This market philosophy is about to change – Baystats has been designed to reinstate the appropriate focus and to deliver on promises to both the candidates and the employers.

The Approach

At Eroe Consulting, we always strive to challenge the status quo. We knew we had a winning idea and a sound business strategy – the success of this project all came down to execution. We followed our proven approach methodology to ensure that we reached the production phase in the least amount of time possible.


Define personas and their core and non-core requirements


Conceptualize the solution and create a proof of concept


Define the user experience and create prototypes for user testing


Define the tone, look, and feel of the platform


Connect all touch points, integrate, optimize, and deploy


Testing and applying fixes, user acceptance testing, and fine-tuning

Release to market

Beta release, enhancements based on feedback, and grand release

The work

Baystats is an end-to-end recruitment solution built to ensure data dignity and restore the trust of those who turn to online platforms to begin their professional career or change their current positions. The Baystats platform will do most of the manual work for the company and ensure that shortlisted candidates match the stipulated selection criteria.

#1 For Job Seekers

#2 For Employers

Visual identity
  • #2980b9
  • #2c3e50
Gotham Pro

The Results

The Baystats project is still a work in progress; it is scheduled to go into beta testing by January 2018. However, the user testing already conducted by Eroe Digital Consulting and our trusted beta testers has reassured us that we are onto something promising that will, no doubt, shake the market.

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